Trips Places Foods Stories Newsletters
Loading...
Top Destinations
Latest Places
Most Popular Places Random Place Lists Itineraries
Add a Place
Download the App
Top Destinations
View All Destinations »

Countries

  • Australia
  • Canada
  • China
  • France
  • Germany
  • India
  • Italy
  • Japan

Cities

  • Amsterdam
  • Barcelona
  • Beijing
  • Berlin
  • Boston
  • Budapest
  • Chicago
  • London
  • Los Angeles
  • Mexico City
  • Montreal
  • Moscow
  • New Orleans
  • New York City
  • Paris
  • Philadelphia
  • Rome
  • San Francisco
  • Seattle
  • Stockholm
  • Tokyo
  • Toronto
  • Vienna
  • Washington, D.C.
Latest Places
View All Places »
Ñaño house with mausoleum skull in foreground.
Ñaño Casa Museo
Honningsvåg Bamse Statue
Honningsvåg Bamse Statue
The salt cairn.
The Lewis and Clark Salt Works
South entrance.
Reigate Tunnel
Loading...
Loading...

No search results found for
“”

Make sure words are spelled correctly.

Try searching for a travel destination.

Places near me Random place

Popular Destinations

  • Paris
  • London
  • New York
  • Berlin
  • Rome
  • Los Angeles
Trips Places Foods Stories Newsletters
Sign In Join
Places near me Random place
All the United States Georgia Savannah Original Taco Bell Sign
AO Edited Gastro Obscura

Original Taco Bell Sign

This twisty sign depicts the chain's first logo.

Savannah, Georgia

Added By
kim kupi
Email
Been Here
Want to go
Added to list
CAPTION
  mokaiwen/CC BY 2.0
  10542402@N06/CC BY-SA 2.0
This Taco Bell in Wisconsin formerly also had the sign.   jonrev/CC BY 3.0
  Collector of Experiences / Atlas Obscura User
Ding dong   Beeney / Atlas Obscura User
  PushingUpDaisies / Atlas Obscura User
  Collector of Experiences / Atlas Obscura User
Been Here
Want to go
Added to list

About

Drivers might do a double-take on seeing this particular version of the Taco Bell sign, located in Savannah, Georgia. Older fast-food aficionados, though, would recognize it as the Mexican-inspired chain's first logo.

The brightly colored shapes suggest a figure wearing a large sombrero and a serape, sitting on a tilted bell. This logo was in use for the first 10 years of Taco Bell's existence, from 1962 to 1972. For the next few years after that, the company's official logo was simply blocky letters reading "TACO BELL." The first version of the recognizable bell design used today debuted in 1984, though it's gotten a lot more minimalist with each redesign. 

Most Taco Bells adopted newer signage over the decades, but not this one. The actual restaurant is actually in the next lot over these days, but the sign is still in its original spot.

Related Tags

Fast Food Signs

Know Before You Go

The sign is located between the Arby’s and the Wendy’s, just off E Victory Drive.  

Community Contributors

Added By

koopaloop

Edited By

Mom0ja, Anne Ewbank, Collector of Experiences, PushingUpDaisies...

  • Mom0ja
  • Anne Ewbank
  • Collector of Experiences
  • PushingUpDaisies
  • Beeney
  • phazzz217

Published

July 31, 2021

Edit this listing

Make an Edit
Add Photos
Sources
  • https://www.google.com/maps/place/Taco+Bell/@32.0404834,-81.0655526,17z/data=!4m13!1m7!3m6!1s0x88fb9df7f9043cd3:0x5f4c611b817c261f!2sUS-80+%26+Skidaway+Rd,+Savannah,+GA+31404!3b1!8m2!3d32.0411291!4d-81.0642115!3m4!1s0x88fb9df78d31d1e9:0xba8a70362c4d9813!8m2!3d32.042066!4d-81.0639735?hl=en
Original Taco Bell Sign
2631 Skidaway Rd
Savannah, Georgia
United States
32.042051, -81.063994
Get Directions

Nearby Places

Charles F. Mills Grave Bell

Thunderbolt, Georgia

miles away

The Bonaventure Jogger

Savannah, Georgia

miles away

Grave of Gracie Watson

Savannah, Georgia

miles away

Explore the Destination Guide

Photo of Savannah

Savannah

Georgia

Places 30
Stories 1

Nearby Places

Charles F. Mills Grave Bell

Thunderbolt, Georgia

miles away

The Bonaventure Jogger

Savannah, Georgia

miles away

Grave of Gracie Watson

Savannah, Georgia

miles away

Explore the Destination Guide

Photo of Savannah

Savannah

Georgia

Places 30
Stories 1

Related Stories and Lists

5 Surprising and Historic Culinary Spots in Savannah

List

Sponsored by Visit Savannah

11 Signs That Capture Pure Americana

List

By Jonathan Carey

Related Places

  • Wu Chi Kai is estimated to be one of only seven masters left in the territory still handcrafting neon signs.

    Hong Kong

    Wu Chi Kai’s Neon Light Workshop

    Only seven masters are keeping the tradition of Hong Kong’s vanishing neon signs alive.

  • Exterior of Noble Signs, where the collection is housed.

    Brooklyn, New York

    New York Sign Museum

    A labor of love by laborers in the sign-making business.

  • Phoenix, Arizona

    Don Parks’ Yard of Statues and Stuff

    Phoenix man has two yards full of vintage signs and antiques.

  • Look, Ma, no Golden Arches.

    Freiburg im Breisgau, Germany

    Martinstor McDonald's

    Located in a heritage building, this Mickey D's is missing its Golden Arches.

  • Boundary County, Idaho

    Good Grief

    Population: three people, two dogs, and one old grouch.

  • Green Man sculpture at NW 6th and Davis.

    Portland, Oregon

    The Green Man of Portland

    A Portland legend tells of small green archers shooting random passersby with visionary arrows.

  • Matt Green NYC Walk Marker

    Staten Island, New York

    Matt Green NYC Walk Marker

    This sign marks the start and end of Matt Green's nearly 10,000-mile quest to walk every block of every street in New York City.

  • Edinburgh, Scotland

    Costkea Way

    Street names don't get more "late capitalism" than this.

Aerial image of Vietnam, displaying the picturesque rice terraces, characterized by their layered, verdant fields.
Atlas Obscura Membership

Become an Atlas Obscura Member


Join our community of curious explorers.

Become a Member

Get Our Email Newsletter

Follow Us

Facebook YouTube TikTok Instagram Pinterest RSS Feed

Get the app

Download the App
Download on the Apple App Store Get it on Google Play
  • All Places
  • Latest Places
  • Most Popular
  • Places to Eat
  • Random
  • Nearby
  • Add a Place
  • Stories
  • Food & Drink
  • Itineraries
  • Lists
  • Video
  • Podcast
  • Newsletters
  • All Trips
  • Family Trip
  • Food & Drink
  • History & Culture
  • Wildlife & Nature
  • FAQ
  • Membership
  • Feedback & Ideas
  • Community Guidelines
  • Product Blog
  • Unique Gifts
  • Work With Us
  • About
  • FAQ
  • Advertise With Us
  • Advertising Guidelines
  • Privacy Policy
  • Cookie Policy
  • Terms of Use
Atlas Obscura

© 2025 Atlas Obscura. All Rights Reserved.